When potential clients and consumers search for a particular product or service online, they will not only come across your website, but also your competitors. It is essential for any business to make sure that they stand out in search results and make the strongest first impression. Google has now introduced a new feature to do help you do this. Google Business View is a premium service that has been developed by Google Maps to offer businesses a way to showcase their location and provide visitors with a virtual walking tour of their premises.
Business View originated in the USA, but has now become available in countries across the globe. This is a powerful internet marketing and advertising tool that will completely transform the way your business interacts with customers across the web. The feature incorporates a 360 degree interactive virtual tour through your entire establishment.
Business View offers a wide range of benefits. It is fully embeddable and can be placed on any page of your website. It will appear on your Google + Local Page, along with Google Maps and Google Search. Your tour will enhance the graphics on your Google + Local Page and every visitor to your site will be encouraged to “see inside”. Traffic to your site has every chance of increasing as the feature enhances the probability of click-through from Google Search results to your Google + page and inevitably your business site.
Your professional photographs will be taken by a Google certified trusted photographer at a time that is convenient for you, and they’ll appear live on Google a short time after. They will also be added to your Google + page as well as being visible on Google Search and Google Maps. Business View helps you attract new customers and connect and engage with them. By inviting people to take an intimate tour of your business, you will instil an immediate sense of openness and honesty which is what consumers are looking for. Businesses which have taken advantage of this new service are already seeing the rewards, experiencing increased website traffic and in-person visitors.