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Kick your campaign up a notch with the right keywords

September 12, 2015 by in category Content Marketing, News

Over 90% of online experiences begin with words being entered into a search engine. Searching is still the lead driver of traffic to business websites, with 50% of all mobile searches conducted with the distinct intention of finding local results and over 61% of those searches leading to purchase. Your potential consumers enter keywords into […]

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Is your website ready to perform?

September 11, 2015 by in category News, SEO

Search engine optimisation is not a perfect science by any stretch of the imagination. One site can implement a tactic and get great positions on search engines, whereas another can do exactly the same and not get the same response. There are many different things you can do, ranging from essential steps to optional extras […]

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Make sure your site visitors have a positive experience

September 10, 2015 by in category Domain Names, News

Your website visitors expect your site to run smoothly at all hours of the day and night, and in order to provide them with this experience, you need to ensure that you have made the right choice of web host. Here are some of the ways a quality web host can enhance the user experience […]

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Step away from the website builder

September 9, 2015 by in category News, Website Design

Template-based website builders are now easier to use than ever before, and they make it simple for you to get a website up and running in no time at all. But can they ever really replace the benefits of working with professional web designers and developers who will create a site from scratch for you? […]

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WhatsApp races ahead of Twitter and Facebook Messenger

September 8, 2015 by in category News, Social Media

WhatsApp has been one of the fastest-growing social media phenomenons of 2015, growing by an astonishing 100 million users since April this year. The instant messaging app was purchased by social media giant Facebook in 2014 and has gone from strength to strength since, currently boasting 900 million monthly users across the world.

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Setting your e-commerce goals

September 7, 2015 by in category News

Amazon is one of the most recognisable brands in the world, and with net sales revenue of $88.99 billion in 2014, it is by far and away the largest online retailer in the world. Its current position is a remarkable contrast to its origins. In 1994 the company’s aim was to become the leading online […]

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Google has revealed its new logo

September 6, 2015 by in category Google, News

Just a month after announcing its company-wide restructure, this week Google unveiled its brand new logo, an updated and tweaked version of its famous multi-coloured lettering.

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Getting a strong ROI with your digital marketing strategy

September 5, 2015 by in category Digital Marketing, News

Digital marketing is so broad that it can be very easy to get confused when deciding which aspects should be an integral part of your strategy. Trends can change very quickly, so businesses can end up spending a lot of money trying to keep up if they are not careful. Before rushing in and accumulating […]

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What goes into the creation of high quality content?

September 4, 2015 by in category Content Marketing, News

We all know that great content is one of the most crucial factors affecting any SEO campaign, but what exactly is it that constitutes quality content? Essentially, your content should follow Google’s quality guidelines if you want to optimise your chances of climbing to the top of the rankings and getting yourself found by the […]

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Google Drive will stop web hosting next year

September 3, 2015 by in category News

A lesser known service offered by Google Drive is the ability to host basic websites for free. The hosting feature was launched three years ago and meant that users could have sites that only needed a small number of CSS files and JavaScript resources hosted with no charge. The service was a useful way for […]

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