The importance of digital marketing
November 1, 2014 by simon in category Digital Marketing, NewsThe digital era has transformed the way we market and promote our businesses. The availability of thousands of resources and people at the click of a button is not only extremely convenient for clients, but highly effective for businesses too, opening up a whole world of new opportunities.
0 0 Read moreGreat web design can boost your SEO
October 27, 2014 by simon in category NewsSearch Engine Optimisation, SEO for short, is an invaluable asset for business websites. When a good SEO strategy is in place, you will enjoy many great benefits. When people search for your keyword, they will see your site, increase your traffic and ultimately use your services, helping you to succeed. You may have been told […]
0 0 Read moreMake an impact with a blog
October 23, 2014 by simon in category Content Marketing, NewsThere are five essential components of a good marketing strategy for your website.
0 0 Read moreUsing social media in business
October 20, 2014 by simon in category Digital Marketing, NewsIn these days of digital media, social media has become a central pillar of our lives. From Facebook to Twitter, it has taken just a decade for social media to form such a pivotal point of our lives to the point where many of us can’t imagine going a day without logging on. Marketing campaigns […]
0 0 Read moreGoogle rolls out update 4.1 for Panda algorithm
October 17, 2014 by simon in category NewsAs they often do, Google have recently changed their search engine algorithm to keep up with the new ways that people are searching for things. Many years ago, SEO (Search Engine Optimisation) was quite simple and a large jump away from where it is now. Back then, Google bumped websites up the radar by the […]
0 0 Read moreAvoiding the pitfalls of content marketing
October 13, 2014 by simon in category Content Marketing, NewsContent marketing is one of the most effective techniques used to promote websites and ensure they are easier to find on search engines. If you want to make the biggest impact and take advantage of the benefits it brings, you need to get your strategy right and ensure you avoid the potential pitfalls.
0 0 Read moreSteps to creating the perfect content marketing plan
October 10, 2014 by simon in category Content Marketing, NewsIn 2014, we are well and truly into the digital age and if you own a business, you need a website. Online presence is one of the largest factors that will be a deciding point for potential customers, and for that reason it’s vital that you have informative and engaging content. In this day […]
0 0 Read moreWhat to consider when designing a website
October 8, 2014 by simon in category NewsIt’s essential that your website is both attractive and highly functional. Many websites fall into the category of having a website which looks impressive, but is difficult to navigate, or having a website which can be used with ease but is visually unappealing. The best websites strike the perfect balance of simplicity and visual appeal.
0 0 Read moreMaking your site responsive for mobile devices
October 4, 2014 by simon in category Digital Marketing, NewsThe usage of mobile devices continues to grow, giving companies even more opportunities to attract customers, make sales and be successful. Statistics suggest that these days, more people are using mobile phones to browse the internet rather than desktop computers or laptops. The biggest advantage of modern phones is that the connections are strong enough […]
0 0 Read moreThe importance of great content
October 2, 2014 by simon in category Content Marketing, NewsAll websites deserve good content. Without content, a website definitely won’t leave a significant impression on its customer. Good content will promote a website and ensure that its goals, purposes and information are displayed clearly. On the other hand, bad content will simply drag a website down and will ensure that it does not get […]
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