Considering customer-centric web design
August 4, 2015 by simon in category News, Website DesignMany businesses opt for a flashy website design to grab visitors’ attention. Being unique is certainly a great quality, but it should not come at the cost of usability. If a customer cannot use or navigate your website easily, they’re likely to simply click off. Having a website that is customer-centric is much more useful, […]
0 0 Read moreUsing social media in the right way
August 3, 2015 by simon in category News, Social MediaSocial media provides a wide range of benefits for businesses, including helping them to build more personal relationships with their audience. It can also be a huge support to your SEO operations, but you need to be careful to ensure your competitors aren’t sabotaging you on networks too. The tactic is a negative one, but […]
0 0 Read moreWorking on your local SEO
August 2, 2015 by simon in category News, SEOLocal search visibility is important for businesses so that potential customers in their area will be able to find them. SEO (search engine optimisation) has evolved a great deal over the years as people change the ways they use the internet and search for companies. Google recently reported that mobile browsing has overtaken desktop searches […]
0 0 Read moreWindows 10 has been launched in the UK
August 1, 2015 by simon in category NewsWindows 10 has been launched in the UK this week, and the internet is abuzz over the introduction of the brand new operating system with its innovative new features and improvements. But how do you know whether you should take the plunge? Here are just some of the reasons why you should consider getting Windows […]
0 0 Read moreWhich web hosting service works best for you?
July 30, 2015 by simon in category Domain Names, NewsWebsites are an essential asset for virtually every business in the UK, which means web hosting has come to be seen almost as a utility service. As with other utilities, such as gas, electricity and telephone lines, there’s a lot of competition and choice out there. It seems that many companies offering web hosting focus […]
0 0 Read moreMarketing methods that maximise your chance of success
July 29, 2015 by simon in category Digital Marketing, NewsIn the world of digital marketing it is not uncommon to occasionally feel overwhelmed by ever-evolving strategies. It does not matter if you are at the beginning of your business venture or if you are an established entity; there is a constant influx of new information, methods and tools with no guarantee that they will […]
0 0 Read moreThe challenge of understanding consumer e-commerce behaviour
July 28, 2015 by simon in category NewsE-commerce is growing in popularity every year and the industry is expected to be worth 27% of the $25 trillion retail sector by 2020. Online shopping continues to grow because of the speed, convenience and privacy it offers. It also coincides with the increase in smartphone usage and mobile browsing. Customers are starting to rely […]
0 0 Read moreUse visionary videos to reach a world of online consumers
July 27, 2015 by simon in category News, Website DesignOne of the greatest gifts the internet has given us is the capacity to purchase goods and access information in an instant. Every business that has an online presence has the potential to attract customers from all over the world, and one of the major ways you can reach potential consumers is with the use […]
0 0 Read moreBreak the rules of social media
July 26, 2015 by simon in category News, Social MediaSocial media has progressed so much in the last few years that it is easy for businesses and individuals to get left behind. Rules have come and gone, attitudes have changed and old networks have been replaced by newer, more functional ones. Sticking to the original rules of social media is no longer a good […]
0 0 Read moreThe way to attract visitors and keep them engaged
July 25, 2015 by simon in category News, SEOSearch engine optimisation, commonly referred to as SEO, is often interpreted as being when someone “tricks” search engines, particularly Google, into making their website the number one result for certain searched terms and phrases. This isn’t really fair or accurate. Whilst SEO work is, at heart, undertaken to help a website rank as highly as […]
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