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OUR THOUGHTS

WHAT WE'VE BEEN THINKING ABOUT RECENTLY

Turning online “window shoppers” into paying customers

March 6, 2015 by in category Digital Marketing, News

E-commerce sites offer many advantages to businesses. They give your business the ability to reach out to a nationwide or even worldwide audience, increasing your potential customer base hugely. They also offer extra convenience and ease to customers, eliminating the need for them to actually come to your premises.

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Could the UK switch to online voting?

March 5, 2015 by in category News

With the General Election coming up, we have been considering the UK’s voting process. As we now conduct so many important aspects of our lives online, from shopping to socialising to dating, it seems a little anachronistic that we still vote using paper and ballot boxes. But would the concept of online voting ever actually work in […]

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Google rewarding websites for truthful information

March 4, 2015 by in category Content Marketing, News

Currently websites are ranked according to the number of incoming links, making it possible for useless and non-factual sites to get themselves high up search rankings purely because people link to them. This can result in false news stories spreading across the world, which can potentially cause a lot of problems, particularly for honest sites […]

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Google is launching a brand new mobile network

March 3, 2015 by in category Google, News

There have been rumours for a while that Google is planning to launch its own mobile phone network, and the internet giant has now confirmed that the rumours are true. For now the network, known as “Project Nova”, is only being launched in the USA, with the aim of improving wireless connections for people who […]

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Give your website a fresh new look

March 1, 2015 by in category News, Website Design

You may be wondering whether it is worthwhile to update your current business website and change the design. The fact is that if you have an old, outdated design on your site, redesigning and refreshing it can make a huge difference, meaning that it is definitely worthwhile to invest in a professional web design service.

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SEO is crucial for new businesses

February 28, 2015 by in category News, SEO

Most business owners understand the importance of SEO to drive their business forward and establish a strong web presence. Whether you have a small or recently established business, or a long-established one, SEO is still important, but it can be particularly vital to help get your business off the ground in its early stages.

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Barclays teams up with Twitter for new online payment app

February 26, 2015 by in category News

As social media becomes more important to communication between individuals and businesses, it continue to be used in new and innovative ways. Now, Barclays has announced plans that will allow people and small businesses to make payments using only their Twitter identity.

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Using hashtags in your social media campaign

February 25, 2015 by in category News, Social Media

Hashtags can be a crucial component of your social media campaign. Their purpose is to allow people to see your post when they search for the hashtag, opening up your posts to people outside your friends list or existing network.

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Aldi take legal action over unauthorised domain name

February 24, 2015 by in category Domain Names, News

We’ve written before about the importance of domain names and how companies need to carefully guard their online identities to preserve their image, resulting in legal action for some companies who feel people are misusing their brand names online. There are countless examples of this, with companies taking legal action against other companies or individuals […]

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The Apple Watch is set to be launched this year

February 23, 2015 by in category News

With the introduction of more and more new devices, it is becoming clear that web and app designers are having to adapt to keep up. One of the biggest new technological launches this year is set to be the Apple Watch.

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