The future of web design
June 22, 2015 by simon in category News, Website DesignAppealing and functional web design is a must for businesses, but there are many potential pitfalls to avoid. One common mistake is the overuse of colour on websites. When used in the right way, colour can be great to make something pop out of the page and attract attention, but too much colour can make […]
0 0 Read moreSocial listening helps you to understand your customers
June 21, 2015 by simon in category News, Social MediaSocial media has become firmly rooted in our collective consciousness. It plays a huge part in our personal and professional lives, and it is one of the most powerful business tools we have access to. When it comes to using social media in business, the art of social listening is crucial.
0 0 Read moreTime is of the essence for mobile friendly sites
June 20, 2015 by simon in category Digital Marketing, NewsIf you have already invested in making your website mobile friendly, the next step to consider may be the optimisation of your pages to ensure they load as quickly as possible. In 2010, Google announced that site speed is an element they take into account when considering search rankings. It is not uncommon for businesses […]
0 0 Read moreJune marks the first anniversary of .uk
June 19, 2015 by simon in category Domain Names, NewsThis month marks the first anniversary of the .uk domain, which was introduced on the 10th of June 2014. More than 330,000 .uk domains have been registered in the past year, meaning they have been an extremely popular option for businesses and people who want to expand their online opportunities.
0 0 Read moreThe role of Nominet in domain registration
June 18, 2015 by simon in category Domain Names, NewsNominet is a company which is responsible for handling domain name registration in the UK, and has done so since 1996, replacing the previous Naming Committee which was set up in 1985. Having a high quality domain name is one of the most important factors in any company’s online campaign, which means Nominet plays an […]
0 0 Read moreHow the Twitter and Google partnership will affect digital marketing
June 17, 2015 by simon in category Google, NewsGoogle has recently announced a new partnership with micro-blogging platform, Twitter. Google will now include real-time tweets as part of their search results, as competitor Bing already does. The deal is set to change the way businesses approach their online marketing, and could lead to more time being focused on social media campaigns with targeted […]
0 0 Read more10 tips for E commerce success
June 16, 2015 by simon in category News, Social MediaE commerce is growing at a rapid rate, and experts believe online sales could rise by an additional 40% by 2018. The continued growth in the market is causing countless businesses to adapt their strategies and use the internet to open a webstore. However, e commerce success is not guaranteed, even for established multinational companies.
0 0 Read moreBring your site to life with new design features
June 15, 2015 by simon in category News, Website DesignWeb design is continuously evolving, with new and exciting trends emerging on a consistent basis. As with every year before it, 2015 is likely to introduce a whole new range of exciting features that offer additional ways to enhance and optimise your professional websites.
0 0 Read moreStarting off your social marketing campaign
June 14, 2015 by simon in category News, Social MediaSocial media has become hugely important in recent years with billions of users using established networks such as Facebook and Twitter. However, alongside these well known sites, there are lesser known social networks which can add just as much value to your social media marketing campaign. In some cases it is these niche platforms that […]
0 1 Read moreGoogle’s Pigeon update affects local SEO
June 13, 2015 by simon in category Google, NewsThe latest algorithm change at Google has had a big impact on local search results. The Pigeon update breaks down cities into a selection of smaller neighbourhoods, so businesses need to target local areas rather than the city as a whole if they want to be successful.
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