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Category: Social Media

How will social media shape businesses in the coming years?

June 28, 2015 by in category News, Social Media

Social media has revolutionised how people use the internet and has brought a wave of benefits with it, both for individuals and businesses. It is now easier than ever to connect with people all around the world because of these networks. For a business, this means higher levels of engagement are possible as long as […]

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New Pinterest feature set to change e-commerce

June 23, 2015 by in category News, Social Media

E-commerce is becoming increasingly important for modern businesses, and popular social media site Pinterest is now getting in on the webstore revolution. Earlier this month, they introduced their eagerly awaited Buy Button, which is set to introduce a brand new era of e-commerce and demonstrate how it can be used in combination with social media.

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Social listening helps you to understand your customers

June 21, 2015 by in category News, Social Media

Social media has become firmly rooted in our collective consciousness. It plays a huge part in our personal and professional lives, and it is one of the most powerful business tools we have access to. When it comes to using social media in business, the art of social listening is crucial.

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10 tips for E commerce success

June 16, 2015 by in category News, Social Media

E commerce is growing at a rapid rate, and experts believe online sales could rise by an additional 40% by 2018. The continued growth in the market is causing countless businesses to adapt their strategies and use the internet to open a webstore. However, e commerce success is not guaranteed, even for established multinational companies.

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Starting off your social marketing campaign

June 14, 2015 by in category News, Social Media

Social media has become hugely important in recent years with billions of users using established networks such as Facebook and Twitter. However, alongside these well known sites, there are lesser known social networks which can add just as much value to your social media marketing campaign. In some cases it is these niche platforms that […]

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Instagram introduces email notifications for re-engagement

June 7, 2015 by in category News, Social Media

The image-sharing social media network Instagram has begun sending unsolicited emails to its users in a bid to re-engage those who have drifted away. These emails contain a selection of updates from their friend’s posts, showing them what they have missed while they were away. Like Twitter, Instagram posts show up in reverse-chronological order. While […]

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How social media has changed web design

May 30, 2015 by in category News, Social Media

For many of us, social media sites such as Facebook and Twitter are vital platforms allowing us to keep up to date with the latest news, communicate with friends and promote our businesses. The influence of social media has grown exponentially in recent years, in both the online and offline worlds. Social media strategies are […]

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The hidden truths about social media marketing

May 9, 2015 by in category News, Social Media

Social media has grown hugely over the last few years, leading to a huge number of different platforms, better connectivity and a whole host of opportunities for businesses to reach their target audience. One of the biggest benefits it offers is new online marketing opportunities, because companies can connect directly with their market and attempt […]

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Making the most of social media

May 2, 2015 by in category News, Social Media

There are many marketing tools, tips and tricks that are used in order to give a business the edge over its competitors. From TV advertising to billboards, the possibilities are endless for any determined business.

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Using the power of imagery for your business

April 10, 2015 by in category News, Social Media

We undoubtedly exist in an age of visual culture. It has become second nature for most of us to take pictures at the drop of a hat wherever we are. Many well known figures such as celebrity chef Jamie Oliver have embraced the power of photographs and images to market their brand identity. Oliver has […]

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